Muża

MUŻA is the national museum of art in Malta. The chosen name also stands for the project’s vision and the key values which it enshrines. MUŻA is an acronym for Mużew Nazzjonali tal-Arti (Maltese for National Museum of Art). It also refers to the muses; the mythological figures from classical antiquity inspiring creativity and, to all intents and purposes, the etymology of the word ‘museum’. MUŻA is also the Maltese word for inspiration.

Scope:

Naming, Identity, Brand Strategy, Collateral Design, Posters, Branding

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