Wave of change

Wave Of Change

We were entrusted to take care of the social media pages of Wave of Change Malta during Neil Agius' swim from Sicily to Malta.
Our team was publishing live updates after tracking Neil's position in the Mediterranean Sea, together with content about plastic pollution. The campaign was successful enough to earn Wave of Change over 12,000 new followers within 24 hours.

dna won Best Social Media Campaign Award for this campaign at the 2020 e-Business Awards, in collaboration with Growth Gurus.

Scope:

Social Content, Social Strategy, Film & Video, Digital

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